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Keep your product’s major flaws out of the commercial.
By Judith Silverstein, Michael Lasky In addition to displaying a screen name, many online-dating sites allow you to display a phrase, called a tagline.
Some sites, such as Match.com, let you choose a long screen name and a long tagline.
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This is, unsurprisingly, pretty strongly gendered: There are tons of men who are, say, 36, and list their dating age range from 20 – 35, or women who are 28 and list their dating age range from 29 – 44.
If you really won’t date someone your own age (or a few years older or younger), ask yourself what’s going on when you, a 35-year-old grown-ass man, feel like you would have more in common with a woman who just reached legal drinking age than with a woman two years your senior, who is much more likely to be in a similar place career- and experience-wise.
Shirtless photos for men (or bikini photos for women) say “I vacation on the Jersey Shore, pump my fist to house music, use tons of hair gel and probably have at least one tribal / Chinese symbol tattoo.” Myspace-style chin-down eyes-up pouty-face selfies say, “I want to look pretty and am not particularly intelligent.” Far-away vacation shots say, “Have I mentioned that I travel? Use proper punctuation and make sure most of the words are spelled correctly.
I’m sure I mentioned it like 56 times in my profile, but just in case you missed it, here is me in Laos. Love it.” Think beyond “this is a cool / funny / flattering photo that I like” and ask yourself, “How is a total stranger going to view me and my life when they look at this photo? This one should be obvious, but unfortunately it’s not. The exception to this rule: You are a moron who would like to attract other morons. One very reliable red flag on online dating sites: People who list the age range of people they’ll date as significantly younger or significantly older, but not overlapping with their own.
If you like low-key creative types, share what it is you make. Put forward the version of yourself that’s most attractive to the person you’re trying to see naked.
Online dating is like advertising: Know your ideal audience and target them by positioning yourself to be as appealing as possible.
Stick to these rules, be kinda funny, try not to be a cliché machine (you love to laugh and couldn’t live without your family and friends?! ) and your profile should be at least marginally acceptable (and hopefully won’t end up here for the wrong reasons).Tags: Adult Dating, affair dating, sex dating